Better Homes and Gardens Real Estate Expands to Monterey, Boosting Central Coast Presence
Better Homes and Gardens Real Estate Launches Monterey Office, Expanding Coastal Reach in California
Better Homes and Gardens Real Estate Haven Properties has announced the opening of a brand-new office in Monterey, California, extending the company’s reach to a 175-mile coastal service corridor across California’s scenic Central Coast.The latest expansion solidifies the firm’s growing presence in the region, adding to its existing offices in San Luis Obispo, Morro Bay, Pismo Beach, Santa Maria, and Paso Robles. With this move, the brokerage now supports 135 affiliated agents across six locations.
Serving Monterey County and Beyond
Launching with a team of 15 real estate professionals, the new Monterey office will serve key communities including Carmel, Pacific Grove, Marina, Seaside, Moss Landing, and Castroville—with plans to broaden its footprint across the Monterey Peninsula, including Pebble Beach and Carmel-by-the-Sea.“Opening an office in Monterey is yet another exciting development that adds to our momentum as we build market share and pursue our goal of becoming the largest producing brokerage on the Central Coast,” said Gavin Payne, Broker-Owner.
A Model Focused on Agent Success
Since affiliating with the Better Homes and Gardens Real Estate network in 2016, this marks the firm’s fourth office expansion. Payne attributes the company’s growth to a unique model rooted in agent support and mentorship.“The success of the firm comes down to the success of our affiliated agents,” Payne noted. “As a non-competing broker, I focus 100% of my time on supporting and mentoring our team. My entire business model is built around agent success—from daily operations to long-term strategy.”
Payne is a graduate of Ascend: The Executive Leadership Experience, a national leadership program from Anywhere Real Estate, the parent company of Better Homes and Gardens Real Estate.
Tools and Training to Empower Agents
The Monterey office will prioritize professional development and targeted recruitment of both new and experienced agents. Sales professionals will gain access to Be Better University, the brand’s robust professional learning platform, and PinPoint, a proprietary marketing system that leverages data from Better Homes & Gardens magazine readers.With its continued investment in tools, training, and territory, Better Homes and Gardens Real Estate Haven Properties is reinforcing its role as a leading brokerage across California’s Central Coast.
